The Intersection of SEO,
GEO & AI Search
Research on SEO strategy, GEO architecture, AEO execution, and the tools, frameworks and workflows behind the results.
Enterprise SEO Audit: How I Audit Large Sites in 2026
A crawl report is not an audit. This is the framework I use on large sites: what I check, the numbers I work with, and the AI search layer.
I audited the same 100-page content through six different OpenAI models and scored every finding for…
Search Console’s AI Overviews report shows impressions only. I built a free Chrome extension that pu…
SEO wins the click, AEO wins the answer, GEO wins the citation. A practitioner’s 2026 guide to the t…
My Pune Digital Marketing Meetup talk, written up in full: GEO fundamentals, a 26,631-citation ranki…
50 current SEO statistics for 2026, every stat linked to its source, with a full section on AI searc…
Lost rankings after a Google update? The Helpful Content Update is now part of the core algorithm. H…
Featured snippets are being absorbed by AI Overviews. Here is how to win position zero in 2026, and …
Is SEO dead? No, but the old playbook is. Here is the honest, data-backed 2026 answer, what is actua…
ChatGPT drives most of the AI traffic that reaches your site. Here is how it finds, trusts, and cite…
GEO is the new layer on top of SEO that gets you cited by ChatGPT, Gemini, and Perplexity. A practit…
I've shipped SSR Inspector, a free Chrome extension that runs a 3-way audit comparing raw HTML, live…