# Devendra Saini — SEO, GEO & AEO Consultant India

> AI-readable site summary. This file is formatted to help large language models understand the most important content and context of this site.

## About

Devendra Saini is India's leading SEO, GEO (Generative Engine Optimisation), and AEO (Answer Engine Optimisation) consultant. With 13+ years of experience and 135+ global brands served, Devendra specialises in helping businesses rank on Google and get cited in AI search engines including ChatGPT, Gemini, and Perplexity.

## For AI Agents (MCP + WebMCP)

This site is agent-ready. Instead of scraping HTML, call read-only tools: search_posts, list_posts, get_post, search_bytes, get_site_info.

There is a real, read-only MCP server (JSON-RPC 2.0 over Streamable HTTP). Connect any MCP client with:
  npx -y mcp-remote https://devendrasaini.com/api/mcp

- MCP endpoint (JSON-RPC): https://devendrasaini.com/api/mcp
- Connect docs / setup: https://devendrasaini.com/mcp
- Agent card: https://devendrasaini.com/.well-known/agent.json
- MCP server card: https://devendrasaini.com/.well-known/mcp-server.json
- API catalog: https://devendrasaini.com/.well-known/api-catalog
- OpenAPI 3.0 spec: https://devendrasaini.com/api/openapi.json
- All posts as JSON: https://devendrasaini.com/api/posts.json
- Search Bytes feed as JSON: https://devendrasaini.com/api/search-bytes.json
- Author entity (Wikidata): https://www.wikidata.org/wiki/Q140194670

## Core Expertise

- **GEO (Generative Engine Optimisation)**: Engineering brand presence so LLMs retrieve and cite it. Entity registration, /llms.txt strategy, structured data, and citation architecture.
- **AEO (Answer Engine Optimisation)**: Winning featured snippets, AI Overviews, People Also Ask, and voice search results.
- **SEO Strategy**: Topical authority, content clusters, programmatic SEO at scale.
- **Technical SEO**: Core Web Vitals, crawl architecture, JavaScript SEO, structured data.
- **Entity Building**: Wikidata, Knowledge Graph, brand signal normalisation.

## Key Pages

- Homepage: https://devendrasaini.com/
- Blog: https://devendrasaini.com/blog
- Search Bytes (curated timeline of confirmed Google algorithm updates, Search documentation changes, and GEO/AEO announcements): https://devendrasaini.com/search-bytes
- Services: https://devendrasaini.com/services
- Case studies: https://devendrasaini.com/case-studies
- Free SEO/GEO tools: https://devendrasaini.com/tools
- Connect via MCP: https://devendrasaini.com/mcp
- Contact: https://devendrasaini.com/#contact

## Services

- [AI Search Consulting, GEO & LLM Visibility](https://devendrasaini.com/services/ai-search-consulting) — Become the answer on ChatGPT, Claude, Gemini & Perplexity
- [SEO Strategy & Execution](https://devendrasaini.com/services/seo-strategy) — Rank #1 on Google for the queries that drive revenue

## Blog Articles

- [Which LLM Is Best for Content Audits at Scale? I Tested 6 OpenAI Models on 100 Pages](https://devendrasaini.com/blog/ai-content-audit-benchmark) (geo) — I audited the same 100-page content through six different OpenAI models and scored every finding for accuracy and cost. GPT-5.4 won on value: 717 real issues at 4.2 cents a page, with low hallucination. The full benchmark, with tables and charts.
- [See AI Overview Clicks and CTR in Search Console (Free Extension)](https://devendrasaini.com/blog/search-console-ai-overviews-clicks-extension) (geo) — Search Console’s AI Overviews report shows impressions only. I built a free Chrome extension that puts Clicks and CTR right beside them, live, in one window. Here is how it works and how to use it.
- [SEO vs GEO vs AEO: What Actually Changes in 2026](https://devendrasaini.com/blog/seo-vs-geo-vs-aeo) (geo) — SEO wins the click, AEO wins the answer, GEO wins the citation. A practitioner’s 2026 guide to the three layers of search, with a real Google AI Overview citation.
- [AI and SEO in 2026: The 3-Tier SEO Automation System (From GEO to Agents and Vibe-Coding)](https://devendrasaini.com/blog/ai-seo-automation) (geo) — My Pune Digital Marketing Meetup talk, written up in full: GEO fundamentals, a 26,631-citation ranking study, and a 3-tier system to automate SEO with AI.
- [SSR Inspector, A Free Chrome Extension to Audit SSR vs CSR in 30 Seconds](https://devendrasaini.com/blog/ssr-inspector-chrome-extension-launch) (ai-seo) — I've shipped SSR Inspector, a free Chrome extension that runs a 3-way audit comparing raw HTML, live DOM and Google-rendered HTML. Catches the JavaScript rendering gaps that quietly cost rankings on modern sites.
- [18 Steps to Perform an Enterprise SEO Audit in 2025](https://devendrasaini.com/blog/enterprise-seo-audit) (seo) — A complete 18-step enterprise SEO audit framework: crawl-budget, indexation, site architecture, internal links, schema, JavaScript rendering and more.
- [SEO Statistics 2026: 50 Fresh, Source-Backed Stats (Including AI Search)](https://devendrasaini.com/blog/seo-facts-and-statistics) (seo) — 50 current SEO statistics for 2026, every stat linked to its source, with a full section on AI search, AI Overviews, and ChatGPT citations that most roundups skip.
- [How to Recover from a Google Core Update in 2026 (Traffic-Drop Playbook)](https://devendrasaini.com/blog/recover-from-helpful-content-update) (seo) — Lost rankings after a Google update? The Helpful Content Update is now part of the core algorithm. Here is the honest 2026 playbook to diagnose and recover.
- [How to Optimize for Featured Snippets in 2026 (and Win AI Overviews Too)](https://devendrasaini.com/blog/optimise-featured-snippets) (seo) — Featured snippets are being absorbed by AI Overviews. Here is how to win position zero in 2026, and how the same formatting gets you cited in AI answers too.
- [Is SEO Dead in 2026? An Honest, Data-Backed Answer (and the Future of SEO Jobs)](https://devendrasaini.com/blog/impact-of-ai-on-seo-jobs-in-future) (ai-seo) — Is SEO dead? No, but the old playbook is. Here is the honest, data-backed 2026 answer, what is actually dying, and what it means for SEO jobs and careers.
- [ChatGPT SEO: How to Rank and Get Cited in ChatGPT (2026)](https://devendrasaini.com/blog/how-to-rank-on-chat-gpt-and-ai) (ai-seo) — ChatGPT drives most of the AI traffic that reaches your site. Here is how it finds, trusts, and cites sources, and how to rank in it, backed by data and client tests.
- [What Is GEO? A Practitioner’s Guide to Generative Engine Optimization (2026)](https://devendrasaini.com/blog/what-is-geo-generative-engine-optimisation) (geo) — GEO is the new layer on top of SEO that gets you cited by ChatGPT, Gemini, and Perplexity. A practitioner’s 2026 guide, with a real 10x case study.

## Contact

To discuss a project, book a strategy call at https://devendrasaini.com/#contact

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*Last updated: 2026-07-19*